Category Archives: Rep Stupak FDA “Misleading” DTC Advertising Deepak Khan

What if Those Vytorin Ads were more like the "TheTruth.com" Anti-Cigarette Ads?

That is the rather-impertinent question I set out to answer, this evening — Heh! By taking the video (and audio) bits from that consumers’-rights-champion Rep. Bart Stupak (D-MI), and the DTC Advertising US House Sub-Committee Hearing held on May 8, 2008 — I came up with some “TheTruth.com“-style guerilla advertising — it appears immediately below.

If you cannot view the Blip.tv feed-inline (some Mac users for whom flash runs a little dodgily), click here. All others, just press the little triangle below to play the video — it is only one minute, and 26 seconds long:

play_blip_movie_927127();

[Ed. Note: Of course, when Rep. Stupak speaks of now knowing (from ENHANCE) that “Vytorin has no effect on cholesterol”, he speaks in a sort of short-hand — he means, I think, that Vytorin has no additional salutory effect on the build-up of arterial plaque, compared to a solely-statins-regimen. . . . Just to keep it fair, here.]

Enjoy! — and be very careful out there. . . something bigger, in the morning, is a-comin’! — NOW, IT IS HERE.

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What if Those Vytorin Ads were more like the "TheTruth.com" Anti-Cigarette Ads?

That is the rather-impertinent question I set out to answer, this evening — Heh! By taking the video (and audio) bits from that consumers’-rights-champion Rep. Bart Stupak (D-MI), and the DTC Advertising US House Sub-Committee Hearing held on May 8, 2008 — I came up with some “TheTruth.com“-style guerilla advertising — it appears immediately below.

If you cannot view the Blip.tv feed-inline (some Mac users for whom flash runs a little dodgily), click here. All others, just press the little triangle below to play the video — it is only one minute, and 26 seconds long:

play_blip_movie_927127();

[Ed. Note: Of course, when Rep. Stupak speaks of now knowing (from ENHANCE) that “Vytorin has no effect on cholesterol”, he speaks in a sort of short-hand — he means, I think, that Vytorin has no additional salutory effect on the build-up of arterial plaque, compared to a solely-statins-regimen. . . . Just to keep it fair, here.]

Enjoy! — and be very careful out there. . . something bigger, in the morning, is a-comin’! — NOW, IT IS HERE.

What if Those Vytorin Ads were more like the "TheTruth.com" Anti-Cigarette Ads?

That is the rather-impertinent question I set out to answer, this evening — Heh! By taking the video (and audio) bits from that consumers’-rights-champion Rep. Bart Stupak (D-MI), and the DTC Advertising US House Sub-Committee Hearing held on May 8, 2008 — I came up with some “TheTruth.com“-style guerilla advertising — it appears immediately below.

If you cannot view the Blip.tv feed-inline (some Mac users for whom flash runs a little dodgily), click here. All others, just press the little triangle below to play the video — it is only one minute, and 26 seconds long:

play_blip_movie_927127();

[Ed. Note: Of course, when Rep. Stupak speaks of now knowing (from ENHANCE) that “Vytorin has no effect on cholesterol”, he speaks in a sort of short-hand — he means, I think, that Vytorin has no additional salutory effect on the build-up of arterial plaque, compared to a solely-statins-regimen. . . . Just to keep it fair, here.]

Enjoy! — and be very careful out there. . . something bigger, in the morning, is a-comin’! — NOW, IT IS HERE.